Take Care of Your Girls! Aerie Honors Breast Cancer Awareness Month

We’re so proud to celebrate our 9th year partnering with Bright Pink®, a non-profit dedicated to prevention and early detection of breast and ovarian cancers in young women. We’ll be honoring Breast Cancer Awareness Month all October.

To kick off the month, Bright Pink CEO, Katie Thiede, shared the love about our partnership: “We’re thrilled to partner with Aerie for the 9th consecutive year together! Our partnership aims to spark important conversations among young women and inspire them to be proactive with their health, while raising critical funds to fuel Bright Pink’s life-saving mission. Since 2010, together we have raised more than $1 million to empower women to know their risk for breast & ovarian cancer and take action. Bright Pink’s flagship program, Assess Your Risk, has helped more than one million women learn their risk and take steps to manage it. We’re excited to share this quiz with Aerie girls through our partnership this fall because the more you know, the better prepared you are to take control of your health and your future!”

Bright Pink’s website offers an array of life-saving resources, from the Assess Your Risk™ quiz Katie mentioned to monthly Breast Health Reminders™, where you can get alerts right on your phone to remind you to check your girls.

Wear your support proudly with our limited-edition sports bra and legging! 100% of US sales in stores and at Aerie.com benefit the non-profit.

We can all use a little more inspiration! This October, you can get a free pouch and mirror decals with your $5+ donation to Bright Pink in US stores and Rethink Breast Cancer in Canada. These mirror decals act as a daily reminder to take care of your girls!

Want to learn more about our partnership with Bright Pink? Read about it here!