Each year, AEO honors one associate who has achieved significant accomplishments, personifies our values and who has left an indelible impact on our company and people. We are proud to celebrate 20 years of AEO ICON and spotlight the top three finalists of 2024.
Meet Alex Walsh, Senior Director – Associate General Counsel and 2024 AEO ICON finalist!
In 2024, Alex Walsh was the key legal partner in a number of AEO’s creative projects. He spearheaded several brand partnerships, customer facing programs and international initiatives, transforming complex legal challenges into strategic victories.
Beyond his legal expertise, Alex consistently supported multiple departments, protected the company’s creative vision and fostered a collaborative Better Together culture through mentorship and creative problem solving.
Get to know Alex through a special Q&A below!
Which of AEO’s values is your favorite and why?
Tough call, but passion is my favorite. I get to see it every day in the teams I work with and every time you interact with our brands. Passion is there large and small: sometimes it’s an intuitive website feature, a great store experience, or the perfect fit of your favorite product. The AEO community’s passion supports and reinforces our other AEO values and helps bring incredible projects to life.
What is your proudest accomplishment at AEO?
I love watching our big campaign moments come to life like the AE Live Your Life campaign or Aerie’s Generation Real campaign and I take a lot of pride in being able to say that my team plays a small part of the creative process. Those moments are a culmination of all the touchpoints my team supports – product, social, PR, media, sponsorships, talent, etc. and it’s a lot of fun to see the team’s vision become reality.
What’s the best advice you’ve ever received?
Exercise integrity always (both professionally and personally) and you won’t look back with regret.
Tell us a fun fact! What is something most people don’t know about you?
I was a two-time captain of my NCAA lacrosse team, but I’m most known for my superpower of picking incredible group Halloween costumes (and having amazing friends to go along with it).
